A Better Coaching Website
Your coaching website (and, more broadly your coaching brochure, pitch deck, and other marketing materials) should leave people thinking "Wow, this looks really great and I want to work with them."
In this webinar we go over some things you can do to have the outward appearances of your coaching looking their best, including how CA can give you an edge that sets you apart from the more ordinary.
This lesson goes a little out of the usual bounds of using CoachAccountable, including a lesson on copy writing.
The good news is that it's easy to do AND high-impact (we at CoachAccountable managed a sustained 60% increase in signups from the ideas presented).
Follow along with the sample coaching website
02:12 - DIY Marketing for the Win
06:18 - Words that resonate, Visuals that resonate
13:27 - Mapping out your Customer Perspective
19:17 - Writing from the Customer Perspective
24:10 - Adding Visuals that resonate
33:06 - Tuning your Coaching Pitch
43:34 - The funny thing about credentials
Here's the high level map of the process covered to tune your coaching pitch:
Pitching Prospects and Winning Clients
Coaching Action Plans
The Coachability Factor
2019 Year In Review and Community Town Hall
Collaborating with Admins and Other Coaches
Coaching with Metrics
Mastering the Client Life Cycle
The Lowdown on Courses
Mastering the Session Cycle
Making CA a Joy for Your Clients